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Al Masaood CV&E recognised as Top UD Trucks Dealer in MEENA Region

Al Masaood attends UD Trucks Conference in Japan and reveals strategy to upgrade aftersales operations and spare parts offering

Al Masaood Commercial Vehicles & Equipment (CV&E) has won the award for Best Dealer in the MEENA region during the UD Trucks MEENA Partnership Conference held in Japan.

The sole dealer for UD Trucks in Abu Dhabi was participating at the conference held alongside the UD Trucks Global Conference in Tokyo from November 6 to 9, which saw the participation of over 250 senior executives representing UD Trucks’ authorised dealers worldwide. 

The conference was an opportunity for UD Trucks to align operators with the brand’s future plans and product launches, shedding light on the strategic outlook of the trucking industry.

Innovation and sustainability emerged as the two key pillars and driving forces for the industry’s evolution, with a focus on progressive advancements in telematics, collaborative operating models, and sustainable transportation. 

Much like other segments in mobility, the trucking sector is increasingly focusing on service excellence and customer satisfaction in the aftersales market, said Al Masaood CV&E, adding that the firm is “consistently embracing growth and adapting to the needs of the market” and “has actively adopted this approach over the past several years.”  

Success stories from across UD Truck’s dealers were highlighted at a conference. Al Masaood join representatives from South Africa and Thailand, and presented its efforts in acquiring waste management contracts and outperforming competitors.

Al Masaood CV&E, in collaboration with UD Trucks has recently secured a large stake in the waste management sector and plans to upgrade aftersales operations and spare parts offerings.

Further highlighting the dedication and excellence of the Al Masaood CV&E team, was yet another award, presented to a member of the Parts Team. Mohamed Fouda, who has been at Al Masaood for the past four years and has generated a substantial increase in parts sales, won the UD MEENA ‘Best Parts Sales Award.’  

Mohamed El Zeftawi, General Manager at Al Masaood CV&E said, “We are thrilled to be deemed the best UD Trucks dealer in the region. Seeing our team’s hard work and commitment recognized on a global stage is a testament to us as an organization – always aiming for excellence through innovation and sustainability in the trucking industry. This success reinforces our commitment to providing top-notch solutions to our customers, contributing to service excellence. 

UD Trucks itself won the Outstanding Manufacturer of the Year award at Truck and Fleet Awards by the Middle East transportation, logistics and mobility communities last week, and Mourad Hedna, President of UD Trucks MEENA extend the manufacturer’s “sincere congratulations” to Al Masaood CV&E for being recognised as the top UD Trucks importer in the MEENA region.

“Winning the award for Importer of the Year at the UD Trucks MEENA Conference that took place in Japan is a testament to their unwavering commitment to excellence, customer-centric approach, and sustainability in the trucking industry,” he said.

“Al Masaood CV&E’s achievements, including upgrading workshop and offerings and securing a significant stake in the Western Region’s trucking industry, showcase their dedication to providing top-notch solutions to customers.

“We are proud to have them as our partner and look forward to continuing our collaborative efforts to drive the industry forward. This recognition reinforces our shared commitment to service excellence and sets a high standard for the entire UD Trucks global network.” 

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Stephen Whitehttps://truckandfleetme.com/
Stephen White was formerly editor of Big Project ME.
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