- Advertisement -
Monday, February 26, 2024
Home News Fleet Coca-Cola, BEEAH and major brands back EGA's Aluminium Recycling Coalition

Coca-Cola, BEEAH and major brands back EGA’s Aluminium Recycling Coalition

Leading beverage producers, can-makers and waste management companies, announce they are joining the Aluminium Recycling Coalition

Emirates Global Aluminium, can-makers and waste management companies, today announced the launch of the Aluminium Recycling Coalition, which aims to drive a step-change in aluminium recycling in the UAE.

The coalition was launched at EGA in Al Taweelah in presence of His Excellency Abdullah Bin Touq Al Marri, UAE Minister of Economy, and Her Excellency Mariam bint Mohammed Saeed Hareb Almheiri, UAE Minister of Climate Change and Environment.

Members of the coalition include EGA, Abu Dhabi Waste Management Company (Tadweer), Aujan Coca-Cola Beverages Company, Coca-Cola Al Ahlia Beverages Company, BEEAH Tandeef, Pepsi-bottler Dubai Refreshment, CANPACK, Crown Bevcan EMEA, DULSCO Group and Veolia.

Aluminium plays an essential role in the development of a more sustainable society. The metal’s properties are ideal to make everything from packaging to lightweight electric vehicles, and aluminium is infinitely-recyclable.

Around the world, aluminium is the most-recycled material, with more than three-quarters of the aluminium ever made still in use today.

The Aluminium Recycling Coalition aims to promote aluminium recycling by UAE consumers, particularly beverage cans – as millions of individual decisions every day on which bin to use drive collection rates.

As its first project, the coalition intends to support a study by the International Aluminium Institute on aluminium recycling rates and behaviours in the UAE, to fully understand the scale of the opportunity and potential solutions. The International Aluminium Institute is the global trade association for the aluminium industry, and is conducting similar studies around the world.

The coalition also expects to provide support to Government on aluminium recycling regulation and policies, and to work together to further the development of aluminium recycling infrastructure.

EGA was the first Middle East headquartered company to join the Aluminium Stewardship Initiative, a global body that sets sustainability standards for the industry. EGA is a global aluminium industry leader in the re-use of by-products from its own operations.

Last year, EGA announced a project to build the UAE’s largest aluminium recycling facility.

 What they say about the Aluminium Recycling Coalition:

His Excellency Abdullah Bin Touq Al Marri, UAE Minister of Economy, said: “The Aluminium Recycling Coalition is led by Emirates Global Aluminium, the biggest ‘premium aluminium’ producer in the world and the heart of the broader aluminium sector in the UAE which generates over $5 billion annually in the national economy. It will enhance the UAE’s position as a global leader in international efforts towards green development, support our 2031 goals on the circular economy, and contribute to building a knowledge-based economy that is more resilient and competitive.”

Her Excellency Mariam bint Mohammed Saeed Hareb Almheiri, UAE Minister of Climate Change and Environment, said: “Aluminium demand is expected to grow worldwide by between 50 per cent and 80 per cent by 2050, because of the key role of this infinitely recyclable material in achieving net zero. Cooperation throughout the value chain, such as the Aluminium Recycling Coalition, will speed the decarbonisation of our economy in line with the Net Zero by 2050 Strategic Initiative. I wish EGA and the other members of the Aluminium Recycling Coalition every success in their collective endeavour.”

His Excellency Ali Al Dhaheri, Chief Executive Officer of Abu Dhabi Waste Management Centre (Tadweer), said: “We are delighted to be a partner of the Aluminium Recycling Coalition founded by EGA, and are excited to usher in the next era of aluminium recycling in the UAE through concentrated efforts. Recycling and circular economy are both key pillars of our country’s ambition towards prosperity. For us at Tadweer, this is also part of our commitment to support national platforms that support sustainability and raise awareness on the importance of recycling in the UAE.”

Abdulnasser Bin Kalban, Chief Executive Officer of Emirates Global Aluminium, said: “Recyclability is one reason aluminium is so important for human progress, but every day as a society we throw too much of this valuable metal away.  By championing the Aluminium Recycling Coalition, EGA aims to increase aluminium recycling rates in the UAE to the benefit of our society and economy. I thank all our partners for joining us in this initiative.”

Jason Schmidt, Chief Executive Officer, Aujan Coca-Cola Beverages Company, said: “At Aujan Coca-Cola Beverages Company, we are committed to our shared goals with The Coca-Cola Partner Company and together we believe that developing a circular economy is the most impactful way to address waste and climate issues created by packaging. That’s why we are championing the established World Without Waste program, our ambitious global sustainable packaging initiative focused on three key areas; Design, Collect and Partner. Our World Without Waste goals require collective action in partnership with a range of stakeholders at a global, regional and local level, and as such we are delighted to join the Aluminium Recycling Coalition. Through this partnership our aim is to work with a diverse group of organisations to strengthen recycling infrastructures, boost collection rates, and take action that supports a circular economy. We see this as a significant, positive initiative and are committed to our joint success. As a company we will weave this into our Value Proposition- drive awareness through our customers, shoppers and consumers and report on the regional wins as we create an active recycling culture in the aluminium space.

Rafael Sanjurjo Lopez, Chief Executive Officer, BEEAH Tandeef, said: “We are proud to collaborate with EGA’s Aluminium Recycling Coalition to accelerate net-zero initiatives for a faster decarbonisation journey. The aluminium industry has a great role to play to promote the circular economy of tomorrow, and we are excited to further leverage our sustainability actions with this programme.”

Malgorzata Podrecka, Group Legal, Sustainability & PR Officer, CANPACK, said: “CANPACK is delighted to join the prestigious Aluminium Recycling Coalition in the UAE as we believe it is only through collaboration that we will be able to achieve a lasting, positive, and meaningful impact on the environment and society.  By working together, we know we will be better able to tackle climate change, promote a circular economy, improve local communities, and ensure that the UAE’s aluminium industry is economically sustainable and here for the long-term. Put simply it is a fantastic opportunity to institute positive change across the country and to lead globally on sustainability-related issues.”

Mohamed Akeel, Chief Executive Officer, Coca-Cola Al Ahlia Beverages Company, said: “Signing today’s MoU and joining the UAE Aluminium Recycling Coalition is a great honour and affirmation of Coca-Cola’ concerted efforts to increase the use of recycled materials in packaging across its beverage portfolio. By joining key decision-makers, industry leaders, and advocates for aluminium recycling, we are confident that our global learnings and expertise will lead to sustainable and impactful change across the UAE, which aligns with our vision of raising awareness by working with local partners.”

Sandrine Duquerroy-Delesalle, Sustainability and External Affairs Director, Crown Bevcan EMEA, said: “We are proud to join in the Aluminium Recycling Coalition in the UAE, where Crown has a historical footprint and a market leader position in the supply of beverage cans in the region. As part of our Twentyby30 program, we are committed to increasing the recycling rates in the regions we operate, to keep our aluminium cans within the circular economy. One of the strongest sustainability credentials of aluminium is that it is infinitely recyclable, so we are excited to collaborate with other partners and develop projects to improve recycling of aluminium beverage cans.”

Tarek El Sakka, Chief Executive Officer, Dubai Refreshment, said: “Joining the UAE Aluminium Recycling Coalition is one of many steps we have taken across several initiatives in DRC to translate our commitment towards sustainability. Being in coalition helps all stakeholders in the industry to focus in solving issues related to waste & act as a catalyst to bring changes & achieve circular economy goals. We expect this coalition to be the link between industries involved & regulatory bodies where will work together to set the right framework that will facilitate achieving sustainability objectives within a business context.”

David Stockton, Chief Executive Officer, DULSCO Group, said: “We heavily prioritise recycling and have worked tirelessly to divert waste away from landfills through our Material Recovery Facility while promoting a local culture of recycling. We are proud to join the Aluminium Recycling Coalition, with the shared goal to encourage the recycling of aluminium – a metal utilised by all routinely in daily life, with the capacity to be recycled infinitely into products such as new car parts, aircraft skin, roofing materials, or back into new aluminium cans. Along with fellow members of the Coalition, we hope to work synergistically through the exchange of knowledge and facilities such as our MRF to accomplish our joint goal of environmental preservation, in line with the vision of the UAE.”

Pascal Grante, Chief Executive Officer, Veolia Near & Middle East, said: “Veolia Environmental Service Emirates are proud of the partnership relationship that has been developed over the last 4 years working with EGA. During this time, we have helped operate, manage, haulage and place over 9.9 million tonnes of Bauxite residue from the Al Taweelah alumina refinery to the engineered storage area. And now, for two years, VEOLIA launched RECAPP which is promoting segregation at the source of metal cans in addition to plastics. Through this new service, we have noticed that the percentage of aluminium cans recovered remains low compared to the sales volume of beverage cans in the UAE. Spreading awareness through education is essential to bridging this gap, and incentive schemes – such as RECAPP’s reward system – are an effective way to promote sustainability in communities. RECAPP and VEOLIA are proud to be part of the Aluminium Recycling Coalition and to work hand-in-hand to explore innovative solutions that can increase the collection and recycling of aluminium in the UAE.”

- Advertisement -
Stephen Whitehttps://truckandfleetme.com/
Stephen White was formerly editor of Big Project ME.
- Advertisement -

Most Popular

KIA PBV: Customising Mobility

CES 2024 saw Uber and Kia reveal more details on their upcoming collaboration. With the goal of enhancing electric vehicle offerings available on Uber’s...

KIA PBV: Customising Mobility

CES 2024 saw Uber and Kia reveal more details on their upcoming collaboration. With the goal of enhancing electric vehicle offerings available on Uber’s...

Einride and Abu Dhabi to connect and charge 1,000 electric heavy duty trucks and 100 autonomous vehicles

Einride, a freight mobility company that provides digital, electric and autonomous technology, today announced a joint cooperation with the Integrated Transport Center (ITC) and...

Euro 5 launch in Saudi Arabia is a significant milestone in our journey, says UD Trucks’ Mourad Hedna,

Mourad Hedna, President of UD Trucks Middle East, East and North Africa says the introduction of its Euro 5 models in Saudi Arabia comes...

Related News

Kia to bring PBV model to region in 2026

Kia Middle East and Africa announces the forthcoming introduction of its revolutionary ‘Platform Beyond Vehicle’ (PBV) model in the MEA region, scheduled for 2026. To...

KIA PBV: Customising Mobility

CES 2024 saw Uber and Kia reveal more details on their upcoming collaboration. With the goal of enhancing electric vehicle offerings available on Uber’s...

Einride and Abu Dhabi to connect and charge 1,000 electric heavy duty trucks and 100 autonomous vehicles

Einride, a freight mobility company that provides digital, electric and autonomous technology, today announced a joint cooperation with the Integrated Transport Center (ITC) and...

Euro 5 launch in Saudi Arabia is a significant milestone in our journey, says UD Trucks’ Mourad Hedna,

Mourad Hedna, President of UD Trucks Middle East, East and North Africa says the introduction of its Euro 5 models in Saudi Arabia comes...

Record year for UD Trucks as it rolls out Euro 5 Series in the region

UD Trucks MEENA has doubled its sales since 2020 in the region as it begins to roll out Euro 5-specced trucks in Saudi Arabia,...

LEAVE A REPLY

Please enter your comment!
Please enter your name here