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Thursday, January 28, 2021
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Apollo Tyres focused on the SUV segment

Middle East plays important role in testing new Apollo Apterra AT2

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Apollo Tyres says the new all-terrain SUV tyres, Apollo Apterra AT2, is a demonstration of how it is sharpening its focus on the SUV segment in India.

Designed and developed as a collaborative effort between the two global R&D centres in Enschede, the Netherlands and in Chennai, India – and a cross-functional team comprising members from R&D, Manufacturing, Service, Business Quality and Marketing – Apterra AT2 will be produced at the company’s Vadodara unit in Gujarat. The tyre has been thoroughly tested in the Middle East as well as South Africa, the US, India and SE Asia.

“We are sharpening our focus on the SUV segment in India, with specialised tyres for different terrains and applications, as the SUV vehicle segment is growing faster than passenger cars,” said Satish Sharma, president, Asia Pacific, Middle East & Africa (APMEA), Apollo Tyres. “The excellent test results, and the global efforts that have gone into developing the Apollo Apterra AT2, gives us the confidence that this tyre will set a new benchmark in the all-terrain tyre space, and will further propel our leadership in the SUV segment.”

Equipped to handle obstacles both on-road and off-road, the Apollo Apterra AT2 is designed to outperform on all terrains. It has a patented tread design with 3D interlocking sipes and the shoulder design with SAW-Tooth technology, which provides a higher level of traction.

Triplex casing and high tensile steel belts makes the tyre highly durable and impact resistant. The herringbone grooves of the tyre ensure efficient water drainage on wet roads and provide better control during off-roading. The wider tread width provides stability during cornering. Even being an aggressive product for On/Off application the product still conforms to global regulation especially for NVH.

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Stephen Whitehttps://truckandfleetme.com/
Stephen White was formerly editor of Big Project ME.
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