Middle East Ready Mix Concrete has received a delivery of twelve new Renault Trucks K models.

Renault Trucks described the sale as one of the brand’s “big conquest deals” in Dubai and the Northern Emirates this year – and the first time that Middle East Ready Mix Concrete  has purchased Renault Trucks.

The trucks are equipped with 48CBM Tipping Trailers and will be used to transport aggregates and other products to various facilities in Dubai and Abu Dhabi, said Renault Trucks in a statement.

“In choosing these specific models, the Dubai-based company cited their proven abilities in the field of operation, high standards of safety and impressive fuel efficiency,” the French giant added.

“The K Heavy Construction Range trucks are equipped with the latest features and technology. Fitted with 13L engines, they offer a capacity of 120 tons and have automated transmission along with All Wheel Drive (AWD) capabilities that deliver full power to all the wheels. This makes them ideal for heavy duty use and strengthens the models’ abilities to tackle off-roading in the UAE’s tough terrains.

“The new trucks return low fuel consumption figures and meet Euro 5 Engines emission Standards, making them among the most environmentally friendly options in the market.”

The company claimed that key to Middle East Ready Mix Concrete’s decision was the flexibility offered by the Renault Trucks’ finance programme, which was introduced to support construction businesses and can be tailored specifically to a business’ needs.

The scheme provides a number of payment options designed to reduce payments or initial down payments, to build equity, and fixed rates for enhanced finance control.

Middle East Ready Mix Concrete is one of the largest concrete suppliers in Dubai and uses the latest technology to create the highest quality readymix concrete and precast products

Ally Edha Awadh, CEO, Middle East Ready Mix Concrete said his firm had been impressed by the new K 480 Heavy Duty trucks’ robustness and impressive fuel efficiency, “along with the very competitive Renault Trucks finance offer. These factors made Renault Trucks the natural choice when we decided to expand our fleet.”

Commercial Director of Renault Trucks Middle East, Guillaume Zimmermann, said: “This new fleet order further cements our position as a market-leading truck manufacturer trusted by many large companies across the region. Our vehicles are known for being sturdy and reliable with a leading position in terms of fuel efficiency, consequently enabling our customers to deliver greater productivity and control operating costs to the benefit of their companies.”