Arabian Automobile Company (AAC), the official distributor of Nissan, Infiniti, and Renault in Dubai, Sharjah, and Northern Emirates, has unveiled its latest fleet initiative, “Lead Every Mile with Nissan.” This campaign will run for two months, responding to the increasing demand for SUVs among fleet customers in the UAE.
This strategic venture highlights Nissan’s SUV lineup, including the X-Trail, X-Terra, and Pathfinder. It is specifically designed to meet the needs of small and medium enterprises (SMEs) in the region. The offering includes a comprehensive package featuring a 5-year warranty and a 4-year service plan across select Nissan models, aimed at providing long-term value and reliability—essential for businesses managing extensive vehicle fleets.
AAC Nissan’s offering aligns with current market trends, capitalising on the rising preference for larger vehicles. The two-month campaign aims to increase awareness and consideration among key corporate accounts, government entities, and other fleet businesses and start-ups.
“AAC Nissan recognizes the evolving landscape of fleet business and the growing purchasing power is a strategic move to provide these businesses with tailored solutions that meet their operational needs and enhance their fleet efficiency, moreover this approach aligns with AAC’s customers first policies, offering tailored business solutions to support their endeavors,” said a representative.