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Al Masaood’s Feel Patrol campaign teases upcoming world premiere

The all-new Nissan Patrol is set to make its world premiere in Abu Dhabi on 3rd September 2024

Anticipation is building across the globe as the much-awaited unveiling of the all-new Nissan Patrol draws near. Al Masaood Automobiles, the exclusive authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Western Region, has launched a new video series titled ‘Feel Patrol’ to heighten excitement ahead of the global debut.

The six-part series, developed by Nissan Middle East, honours the rich legacy of the iconic SUV while offering a sneak peek at its seventh-generation model. The series, which kicked off with its first episode hosted by Guillaume Cartier, Chairperson of Nissan AMIEO, traces the Patrol’s 70-year journey from a rugged off-roader to a luxurious SUV that has become a cultural symbol in the UAE.

A standout feature of the series is the ‘Part by Part’ segment, which gives fans an exclusive glimpse into the design, innovation, and engineering of the all-new Patrol ahead of its official launch. The series also delves into the Patrol’s impact as a beloved SUV that has conquered diverse terrains and won the hearts of enthusiasts worldwide. One episode is specifically dedicated to the Patrol’s iconic status in the Middle East, highlighting its enduring popularity in the region.

In Abu Dhabi, the Nissan Patrol is more than just a vehicle; it is a symbol of cultural heritage, a reliable family companion, and a trusted adventure partner. Since 2021, the Y62 Patrol has held the title of the number one SUV in the UAE, with interest in the new model continuing to grow as its global debut approaches.

Irfan Tansel, CEO of Al Masaood Automobiles, spoke about the deep connection between the Nissan Patrol and the local community: “The Nissan Patrol holds a special place in the hearts of the people of Abu Dhabi. It is a vehicle that has not only become an integral part of our community’s lifestyle but has also stood the test of time as a trusted companion for families and adventurers alike. The ‘Feel Patrol’ series perfectly encapsulates the essence of what makes the Patrol so special, and we are thrilled to bring this exciting journey to the community of Patrol lovers. As we gear up for the exciting world premiere of the car in our city, we look forward to continuing the legacy of the Patrol with a new chapter that promises to elevate the SUV experience to new heights.”

The all-new Nissan Patrol is set to make its world premiere in Abu Dhabi on 3rd September 2024, marking a significant milestone as the model is revealed to the world from the heart of the Middle East.

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Stephen Whitehttps://truckandfleetme.com/
Stephen White created Truck and Fleet Middle East over a decade ago, and is one of the Middle East's foremost writers on mobility and capital assets. He is also mostly powered by coffee.
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