Audi has been named one of the top 10 “biggest brand movers” in the UAE, according to YouGov’s June 2024 report.
The brand showed significant improvements in key metrics like word-of-mouth exposure, ad awareness, and overall brand perception.
Audi’s successful brand initiatives, including a partnership with Dubai Opera and the launch of the ‘Audi Delights’ loyalty program, have bolstered its position.
The partnership with Dubai Opera featured red-carpet events and an outdoor display of the Audi A8 L, while ‘Audi Delights’ offered exclusive monthly rewards to enhance customer engagement.
