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Tuesday, November 26, 2024
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Time for some green fleet answers

Stephen White talks his ambitions for the Green Fleet Summit and putting together an event for people taking their first steps in green mobility

I’ve been struck time and time again about the lack of knowledge – anywhere – about whether it is a good idea to take your fleet ‘green’.

And by anywhere, I really mean anywere. Strip away Europe and its boosted funding into adoption of cleaner emission vehicles and very few people make compelling reasons to make the switch right now. Everyone can see they will have to at some point, but what if you need an excuse right now?

That’s why we’ve launched the region’s first event created for B2B and B2C professional fleets wanting to make the switch to new forms of mobility, those already on their journey to a greener future – and those still searching for an imperative to do do it. Clearly governments and authorities across the region are investing billions into green transportation helping to foster business and consumer demand for cleaner forms of mobility.

This is potenially changing the business fundamentals of B2B and B2C professional fleets who must consider how they can adjust to this changing landscape. The Green Fleet Summit is a new kind of event that will gather car rental companies, fleet services and fleet owners of all forms of transportation and mobility services to discuss how they can join others who have made the transition to being cleaner, greener and more profitable.

Debate will be encouraged and new benchmarks discussedm, but it will also provide practical advice in areas such as investment in charging infrastructure and route planning for vehicles.

And, uniquely, delegates will have the opportunity to experience and test the very latest electric and hybrid vehicles entering the market. By exploring the vehicles coming to the market delegates will able to determine which car, van or mobility solution is suitable for their business requirements.

With COP28 around the corner, this is an event that will help companies managing their own fleet or relying on fleet services to understand how they can continue to evolve and what choices they should make to be competitive.

We want an event that cuts to the chase on behalf of professional fleets that are considering whether it is worth making the jump. We also want to bring together those that are already making their switch and the vehicles they are using. I’m reaching out to fleets, OEMs and mobility experts who can help guide the sector through this daunting but exciting time.

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Stephen Whitehttps://truckandfleetme.com/
Stephen White was formerly editor of Big Project ME.
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