The technology arm of Saudi Arabian automotive player Abdul Latif Jameel says its two newly launched online services enhance the purchase, sale and financing of vehicles for its customer base.
The e-commerce platform Motory.com arrives as one of the largest online platforms for new and used cars in Saudi Arabia. The Shop by Motory website and the associated Motory Mazad app, meanwhile, offer online car-buying services: “with the highest levels of privacy and security, providing valuable services that it anticipates will make it one of the leading platforms in Saudi Arabia for a convenient, secure and seamless experience,” explained Abdul Latif Jameel Technology.
It added that the Motory Mazad app is an online auction platform that was designed to automate car auctions between buyers, including auto dealers and auto showrooms, and car owners, such as banks, financing companies, leasing companies and others.
According to the firm, the launch of these services addresses the rapid growth in the technology sector and customers’ increasing reliance on online services in the Kingdom: “It also falls in line with Abdul Latif Jameel Technology’s commitment to providing integrated and seamless services to customers and supporting digital transformation efforts through the employment of the latest innovative technologies, ultimately contributing to realizing the objectives of Saudi Vision 2030.”
Since its launch in 2014, Motory.com has established its position as a reliable source and a key reference for all services, news and information related to buying and selling cars. The platform has seen a sustained increase in the number of visits, with about 18 million visits in 2021, registering an increase of over 13% compared to 2020.
The platform has proved a popular route for customer communication with dealerships and showrooms, with car purchase orders received by dealerships via the platform exceeding 140,000 in H1 2022.
Ahmad Al Tawbah, Chief Executive Officer at Abdul Latif Jameel Technology added: “Our vision centers on providing high-end services and innovative solutions that meet the needs of companies and individuals, and offer customers an exceptional experience when buying and selling cars.
“Through Motory.com, we will promote our position as the premier reference for everything related to the automotive world, as part of our continuing efforts to support the objectives of the Saudi Vision 2030 in driving national economic growth and prosperity.”
Despite the recent challenges within the automotive sector and the effects of the Covid-19 pandemic on global markets, the Saudi market has well recovered, illustrated by the results of Motory.com, which helped its automotive clients achieve sales growth of 22% in H1 2022 via the platform compared to the same period last year.