- Advertisement -
Monday, November 4, 2024
Home News Fleet Continental launches all-new Generation 6 tyre in the Middle East

Continental launches all-new Generation 6 tyre in the Middle East

Global tyre giant Continental has introduced its all-new Generation 6 tyre range, which has been specifically designed for the Middle East market.

Continental said in a statement that the new tyre is aimed to service up to 40% of the region’s tyre market and offers vehicle owners a selection of robust tyres designed to cope with the road conditions found across the region.

Consisting of 60 different sizes across three product lines, the Generation 6 tyres comprise ComfortContact 6 for smaller cars and city driving, UltraContact 6 for larger sedans and MaxContact 6 for high-performance vehicles. Providing a wide range of options for customers, the new premium tyre range will service small to high performance cars, combining advanced German technology with local expertise to deliver greater comfort and robustness, suitable for the driving conditions faced by the region’s drivers, said Continental.

The company added that the Generation 6 tyres have undergone extensive safety checks in line with Continental’s Vision Zero goal of eliminating fatalities, injuries and accidents on road. The brand uses and develops advanced testing and measuring technologies to deliver optimised products for safety, comfort and reliability, it added.

Commenting on the Middle East arrival of Generation 6 tyre products, Jose Luis de la Fuente, managing director of Continental Middle East, said: “The region has proven to be a key market for Continental since the establishment of the brand’s regional office in 2015. With the arrival of the first tyre range exclusively designed for the Middle East, we are confident that our customers will reap the benefit of the Generation 6 tyres’ performance and robustness across some of the toughest terrains and challenging driving conditions of the region.”

The design of the new Generation 6 range provides high resistance to damage from hazards such as potholes, debris and kerb impacts, helping to prolong the tyre’s life. All products feature the latest technological advances for enhanced grip, handling and braking, and quieter, more comfortable rides, said the Continental.

- Advertisement -
- Advertisement -

Most Popular

BMW Middle East showcases luxury and sustainability at Dubai Design Week

BMW Middle East is returning to Dubai Design Week as the exclusive Automotive Partner for the third consecutive year, presenting a unique pavilion that...

SAF-HOLLAND showcased its entire brand portfolio for the first time at the IAA

SAF-HOLLAND has said it showcased its entire brand portfolio for the first time at the IAA Transportation show in Hanover, uniting all its companies...

The Kia Tasman rolls into Jeddah after UAE testing

Kia Corporation has officially introduced the Kia Tasman, its first-ever pickup truck, showcasing advanced capabilities for both work and leisure. Debuting at the Jeddah...

INDU Kishore Logistics breaks ground on state-of-the-art logistics facility

Dubai South, the UAE’s largest single-urban master development focused on aviation, logistics, and real estate, has partnered with INDU Kishore Logistics to break ground...

Related News

BMW Middle East showcases luxury and sustainability at Dubai Design Week

BMW Middle East is returning to Dubai Design Week as the exclusive Automotive Partner for the third consecutive year, presenting a unique pavilion that...

SAF-HOLLAND showcased its entire brand portfolio for the first time at the IAA

SAF-HOLLAND has said it showcased its entire brand portfolio for the first time at the IAA Transportation show in Hanover, uniting all its companies...

The Kia Tasman rolls into Jeddah after UAE testing

Kia Corporation has officially introduced the Kia Tasman, its first-ever pickup truck, showcasing advanced capabilities for both work and leisure. Debuting at the Jeddah...

INDU Kishore Logistics breaks ground on state-of-the-art logistics facility

Dubai South, the UAE’s largest single-urban master development focused on aviation, logistics, and real estate, has partnered with INDU Kishore Logistics to break ground...

Cargostore and HALEYS reveal high-spec trailers for Qatar

Cargostore Worldwide and HALEYS Group Middle East have joined forces to provide essential logistical infrastructure for the nation's expanding offshore energy projects. The collaboration...

LEAVE A REPLY

Please enter your comment!
Please enter your name here