UAE online marketplace SellAnyCar.com has formally entered the Saudi Arabian used car buying market with the launch of Kayishha.
“Kayishha will integrate the SellAnyCar.com core value proposition and advanced technology engine with an international dealer buying network and auto inspection locations to enable people across the country to sell any make, model or year car in any condition within 30 minutes at fair market value,” said the company in a statement.
SellAnyCar.com recently secured a $35 million investment from Sanabil Investments, which is backed by the Saudi Arabia Public Investment Fund (PIF).
“We see tremendous opportunity for Kayishha to redefine how used cars are bought and sold in Saudi the same way SellAnyCar.com totally disrupted the UAE used car marketplace,” said Saygin Yalcin, CEO, SellAnyCar.com and Kayishha.
“We’ve taken the pain points out of the process for both the seller and buyer and effectively leveled the playing field so both parties get what they most want and need. Dealers can get a daily list of available cars to keep their lots well stocked. At the same time, the sellers get a simple, stress-free and transparent way to immediately get fair market value for their cars. Everybody wins.”
Kayishha plans to hire hiring more than 300 people across the country over the next 18-24 months as it targets the opening of 100 locations within one year. The focus at launch will be on high-traffic and easy to access shopping malls and retail centers in Riyadh, Jeddah and Dammam.
The company main headquarters and customer service centre will be based in Riyadh with the hiring of local citizens expected to be staffed entirely by Saudi nationals.
“We built a proven model with SellAnyCar.com that we are absolutely confident will bring great value to both used car sellers and buyers across Saudi Arabia,” added Yalcin. “At the same time, with Kayishha we are committed to building a distinctively Saudi company that invests locally, hires locally, respects and embraces Saudi culture, and contributes to the economic and social development pillars of Vision 2030.
“We even chose the name Kayishha due to its unique meaning and popularity in local slang for pay me cash now.”