UD Trucks, in partnership with GB Auto, recently celebrated their official entry into the Egyptian market with an impressive launch event held at the historic Citadel of Saladin.
The partnership brings together UD Trucks’ renowned commitment to reliability, efficiency, and driver comfort with GB Auto’s extensive market expertise, sets the stage for an exciting new chapter for the commercial vehicle partners in Egypt.
The event, which took place in the stunning backdrop of the 841-year-old citadel, attracted customers, industry leaders, and dignitaries, underscoring the significant milestone this partnership represents.
Mourad Hedna, President of UD Trucks Middle East, East, and North Africa (MEENA), shared his enthusiasm for the brand’s official launch in Egypt on his LinkedIn page: “I am glad that UD Trucks is now officially launched in Egypt. We had a fantastic evening in a fantastic place: The Citadel of Saladin. Connection to the heritage of the countries we serve is very important for UD Trucks. Thanks to GB Auto, our partner in Egypt, and to the UD MEENA team and customers who trusted us and bought UD Trucks even before the launch. For the future ones, we will go the extra mile to support your business and contribute to Egypt’s prosperity.”
The event marked a major milestone for both companies as they begin their journey to provide Egyptian businesses with vehicles designed to withstand the challenges of modern logistics while delivering on performance, durability, and driver satisfaction. The partnership also aligns with UD Trucks’ larger vision for growth across the MEENA region.
“We’re just getting started,” UD Trucks shared in another post, “and look forward to even more expansion across the MEENA region. By choosing UD Trucks, you’re choosing reliability, efficiency, and driver comfort because your business deserves nothing less.”
With this partnership, Egyptian businesses can expect a comprehensive support system, promising not only high-quality vehicles but also a commitment to aftersales service that enhances long-term operational success.


