Digital fashion and lifestyle retailer 6thStreet.com, a brand under the UAE-based Apparel Group, has announced the launch of its 90-minute delivery service in Bahrain. This new offering aims to redefine fashion shopping convenience by enabling near-instant gratification for style-conscious consumers, whether they’re preparing for a last-minute event or gifting on the go.
The launch aligns with 6thStreet.com’s commitment to seamless shopping experiences and cutting-edge retail innovation. The express delivery service underscores the platform’s ambition to set new benchmarks for speed, reliability, and customer satisfaction in the GCC’s booming e-commerce landscape.
Speed, Style, and Convenience in One Tap
The new 90-minute delivery window is designed to elevate customer satisfaction by matching modern expectations of immediacy and responsiveness. This functionality is particularly geared toward impulse shoppers and urgent purchase needs—transforming the way customers interact with fashion online.
The 6thStreet.com app, available on Android and iOS, gives users access to a vast selection of 1,200+ global and regional brands, including names like Nike, Crocs, ALDO, Steve Madden, Skechers, Clarks, and Charles & Keith. Customers can browse curated collections, receive personalised recommendations, and track their orders in real time—from checkout to doorstep.
A Lifestyle Built on Confidence
With the 6thStreet Promise, customers are assured of key shopping values: 100% genuine products, on-time delivery, and price assurance. Flexible payment methods and a transparent return policy further enhance consumer confidence, offering peace of mind in every purchase.
“Fast fashion” takes on a new meaning in Bahrain as 6thStreet.com’s rapid delivery system helps bridge the gap between digital convenience and physical store immediacy.
Retail Meets Innovation
The Bahrain launch represents another milestone in Apparel Group’s mission to bring world-class digital retail experiences to the GCC. The move follows similar innovations in markets like the UAE and Saudi Arabia, reinforcing 6thStreet.com’s status as a frontrunner in omni-channel commerce.
By blending AI-driven curation, customer-centric logistics, and loyalty-enhancing incentives, 6thStreet.com continues to shape the future of retail. Exclusive member benefits, deals, and flash sales available through the app also keep customers engaged beyond the point of purchase.


