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Friday, January 23, 2026
Home News Fleet SelfDrive launches luxury chauffeur service across UAE, Bahrain and Qatar

SelfDrive launches luxury chauffeur service across UAE, Bahrain and Qatar

SelfDrive says the launch of OTO places it into high-end, chauffeur-led services, offering travellers a curated fleet of luxury vehicles

SelfDrive has announced the regional rollout of OTO, a new premium chauffeur-driven transport platform designed for travellers and professionals seeking luxury, flexibility, and digital convenience. The service is now live in the UAE, Bahrain, and Qatar.

As the self-styled largest mobility tech company in the region, SelfDrive says the launch of OTO represents a strategic step into high-end, chauffeur-led services, offering travellers a curated fleet of luxury vehicles combined with seamless digital booking and real-time support.

“OTO is a next-generation tech platform elevating premium luxury chauffeur services with seamless digital innovation and smart efficiency,” said Soham Shah, CEO and Founder of SelfDrive Mobility. “We blend advanced technology with premium customer service to create a smoother, more convenient, and modern mobility experience. With OTO, every journey is effortless, refined, and designed for ultimate comfort with personalised services.”

The service allows for vehicle deployment in as little as one hour and includes a range of models from premium brands including BMW, Tesla, Lexus, Audi, and Mercedes-Benz. All vehicles are driven by professional chauffeurs trained to meet the highest standards in safety, etiquette, and punctuality.

OTO builds on SelfDrive’s existing cross-border infrastructure to provide regionally consistent mobility services, a key advantage over traditional local operators.

A Suite of Tailored Services

OTO offers multiple flexible options tailored to business and leisure travellers alike, including:Hourly, Daily, Weekly, and Monthly Chauffeur Services. Clients can also access one-way and round-trip intercity transfers, ideal for airport commutes.

Other services include corporate mobility solutions for meetings and executive travel. Bus and Coach Hire for events, group staff movements, and tours, as well as School Ride Services offering safe student transport.

“All bookings come with competitive rates, real-time tracking, secure payments, and instant digital confirmations, supported by SelfDrive’s proprietary tech platform. For added convenience, users can contact the OTO concierge service via phone or WhatsApp for personalised bookings and customer support.”

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Stephen Whitehttps://truckandfleetme.com/
Stephen White created Truck and Fleet Middle East over a decade ago, and is one of the Middle East's foremost writers on mobility and capital assets. He is also mostly powered by coffee.
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